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James R. Bettman

3 published titles

An information processing theory of consumer choice

1 edition

  • ISBN: 0201008343
  • Addison-Wesley
  • 1979
  • Details

The adaptive decision maker

(Contributor)

1 edition

  • ISBN: 0521425263
  • Cambridge University Press
  • 1993
  • Details

Emotional decisions : tradeoff difficulty and coping in consumer choice

(Contributor)

1 edition

  • ISBN: 0226534332
  • University of Chicago Press
  • 2001
  • Details

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