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Peter Jackson

13 published titles

Do your own market research

(Contributor)

3 editions

  • ISBN: 1850913242
  • Kogan Page
  • 1987
  • Details
  • ISBN: 074941779X
  • Kogan Page
  • 1995
  • Details
  • ISBN: 0749426527
  • Kogan Page
  • 1998
  • Details

First steps in measuring performance in the public sector : a management guide

1 edition

  • ISBN: 0852994346
  • Public Finance foundation with Price Waterhouse
  • 1989
  • Details

How to do marketing research

(Contributor)

1 edition

  • ISBN: 0749400854
  • Kogan Page
  • 1990
  • Details

Marketing research in practice

(Contributor)

1 edition

  • ISBN: 0749404353
  • Kogan Page
  • 1992
  • Details

Implementing quality through BS5750 (ISO 9000)

1 edition

  • ISBN: 0749407972
  • Kogan Page
  • 1993
  • Details

The power of industrial brands : an effective route to competitive advantage

(Contributor)

1 edition

  • ISBN: 007707839X
  • McGraw-Hill
  • 1994
  • Details

Desk research

1 edition

  • ISBN: 0749412178
  • Kogan Page
  • 1994
  • Details

Buying market research

1 edition

  • ISBN: 0749413751
  • Kogan Page
  • 1994
  • Details

The macroeconomic environment

(Contributor)

1 edition

  • ISBN: 0198233434
  • Oxford University Press
  • 1995
  • Details

Achieving BS EN ISO 9000

1 edition

  • ISBN: 0749414405
  • Kogan Page
  • 1995
  • Details

Managing a quality system using BS/EN/ISO 9000 (formerly BS 5750)

1 edition

  • ISBN: 074941443X
  • Kogan Page
  • 1995
  • Details

Market research : a guide to planning, methodology and evaluation

(Contributor)

2 editions

  • ISBN: 0749417854
  • Kogan Page
  • 1996
  • Details
  • ISBN: 0749429178
  • Kogan Page
  • 1999
  • Details

Quality in market research : a practical guide

1 edition

  • ISBN: 0749420480
  • Kogan Page
  • 1997
  • Details

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