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Marketing

Courtland L. Bovée

Publication Data

Title Marketing
Author Courtland L. Bovée
Contributor John V. Thill
Publisher McGraw Hill
Publication date 1992
Publication location New York
Language English

Descriptive Notes

Includes index.

Topics

Marketing

Catalogue Data

OBNB ID GB9207282
ISBN 10 0070067341
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xxxi, 761p., [102]p.

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Marketing by Courtland L. Bovée. ISBN 0070067341. Published by McGraw Hill in 1992. Publication and catalogue information, links to buy online and reader comments.

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