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The Economist Intelligence Unit guide to building a global image

Andrea Mackiewicz

Publication Data

Title The Economist Intelligence Unit guide to building a global image
Author Andrea Mackiewicz
Contributor Economist Intelligence Unit
Publisher McGraw-Hill
Publication date 1993
Language English

Topics

Corporate image
Strategic planning
Competition, International
010026911

Catalogue Data

OBNB ID GB9333330
ISBN 10 0070093504
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.2

ISBD

P1053 xvi,184p.

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The Economist Intelligence Unit guide to building a global image by Andrea Mackiewicz. ISBN 0070093504. Published by McGraw-Hill in 1993. Publication and catalogue information, links to buy online and reader comments.

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