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International marketing : strategy, planning, market entry & implementation

Roger Bennett

Publication Data

Title International marketing : strategy, planning, market entry & implementation
Author Roger Bennett
Publisher Kogan Page
Publication date 1998
Publication location London
Language English

Descriptive Notes

Previous ed.: 1995.

Topics

010098162

Catalogue Data

OBNB ID GB98Z4680
ISBN 10 0749422726
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.848

ISBD

P1008>2nd 2nd ed.
P1053 384p.
P1042 Includes bibliographical references and index.

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International marketing : strategy, planning, market entry & implementation by Roger Bennett. ISBN 0749422726. Published by Kogan Page in 1998. Publication and catalogue information, links to buy online and reader comments.

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