At foot of cover title: the Institute of Public Relations.
Topics
Public relations
Strategic planning
Catalogue Data
OBNB ID GBA1Z5472
ISBN 10 0749435410
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.2
ISBD
P1053 xv, 128 p.
P1042 Includes bibliographical references and index.
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Public relations strategy by Sandra Oliver. ISBN 0749435410. Published by Kogan Page in 2001. Publication and catalogue information, links to buy online and reader comments.