Up close and personal? : customer relationship marketing @ work :: ISBN 0749438312 :: Kogan Page 2003 :: OBNB, the Open British National Bibliography

Publication Data

Title Up close and personal? : customer relationship marketing @ work
Contributor Paul R. Gamble
Publisher Kogan Page
Publication date 2003
Publication location London
Language English

Descriptive Notes

Previous ed.: / Paul R. Gamble, Merlin Stone and Neil Woodcock. 1999.
One CD-ROM in pocket attached to inside back cover.

Topics

Relationship marketing
010099105

Catalogue Data

OBNB ID GBA2U8112
ISBN 10 0749438312
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>2nd 2nd ed.
P1053 xii, 382 p.
P1042 Includes bibliographical references and index.

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Up close and personal? : customer relationship marketing @ work. ISBN 0749438312. Published by Kogan Page in 2003. Publication and catalogue information, links to buy online and reader comments.