The international handbook of market research techniques :: ISBN 0749438657 :: Kogan Page 2000 :: OBNB, the Open British National Bibliography

Publication Data

Title The international handbook of market research techniques
Alternative Title Handbook of market research techniques
Contributors Robin Birn, Market Research Society
Publisher Kogan Page
Publication date 2000
Publication location London
Language English

Descriptive Notes

This ed. originally published as: A handbook of market research techniques. - Previous ed. published as: The handbook of international market research techniques.

Topics

010099131

Catalogue Data

OBNB ID GBA2W5947
ISBN 10 0749438657
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>2nd 2nd ed.
P1053 xxvi, 594 p.
P1042 Includes bibliographical references and index.

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The international handbook of market research techniques. ISBN 0749438657. Published by Kogan Page in 2000. Publication and catalogue information, links to buy online and reader comments.