Marketing : the core :: Roger A. Kerin :: ISBN 007121478X :: Irwin/McGraw-Hill 2004 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing : the core
Author Roger A. Kerin
Contributors Steven William Hartley, William Rudelius
Publisher Irwin/McGraw-Hill
Publication date 2004
Publication location Boston
Language English

Descriptive Notes

Includes bibliographical references (CN1-CN14) and index.

Topics

Marketing

Catalogue Data

OBNB ID GBA505962
ISBN 10 007121478X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 1v.(various pagings)

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Marketing : the core by Roger A. Kerin. ISBN 007121478X. Published by Irwin/McGraw-Hill in 2004. Publication and catalogue information, links to buy online and reader comments.