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Global marketing : a decision-oriented approach

Svend Hollensen

Publication Data

Title Global marketing : a decision-oriented approach
Author Svend Hollensen
Publisher Financial Times Prentice Hall
Publication date 2004
Publication location Harlow
Language English

Topics

010335799

Catalogue Data

OBNB ID GBA3U8633
ISBN 10 0273678396
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1008>3rd 3rd ed.
P1053 xxxix, 717 p.
P1042 Includes bibliographical references and index.

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Global marketing : a decision-oriented approach by Svend Hollensen. ISBN 0273678396. Published by Financial Times Prentice Hall in 2004. Publication and catalogue information, links to buy online and reader comments.

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