Responsive healthcare : marketing for a public service :: Rod Sheaff :: ISBN 0335199674 :: Open University Press 2002 :: OBNB, the Open British National Bibliography

Publication Data

Title Responsive healthcare : marketing for a public service
Author Rod Sheaff
Publisher Open University Press
Publication date 2002
Publication location Buckingham
Language English

Topics

Medical care :: Marketing
Health maintenance organizations :: Marketing
Preferred provider organizations (Medical care) :: Marketing

Catalogue Data

OBNB ID GBA206603
ISBN 10 0335199674
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 362.10688

ISBD

P1053 vi, 248 p.
P1042 Includes bibliographical references and index.

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Responsive healthcare : marketing for a public service by Rod Sheaff. ISBN 0335199674. Published by Open University Press in 2002. Publication and catalogue information, links to buy online and reader comments.