Marketingmanagement : de essentie :: Philip Kotler :: ISBN 9043006742 :: Pearson Education Benelux 2004 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketingmanagement : de essentie
Alternative Title Marketing management
Author Philip Kotler
Contributors Henry Robben, Maggie Geuens
Publisher Pearson Education Benelux
Publication date 2004
Publication location Netherlands
Language Dutch

Descriptive Notes

Marketing management.

Topics

010359699

Catalogue Data

OBNB ID GBA411937
ISBN 10 9043006742
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xxii, 562 p.
P1042 Includes bibliographical references.
P1073 Translation of : Framework for marketing management, 2nd ed.

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Marketingmanagement : de essentie by Philip Kotler. ISBN 9043006742. Published by Pearson Education Benelux in 2004. Publication and catalogue information, links to buy online and reader comments.