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International marketing
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International marketing

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At head of title: The Open University Open Business School.
Includes units 1-4, introduction and guide to the course, course calendar, assignment booklet, 3 TMA forms, handbook for students on short associate courses, 2 sound cassettes, BOTB services booklet and residential school handbook. In slipcase.

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International marketing. ISBN 0335106544. Published by Open University Press in 1984. Publication and catalogue information, links to buy online and reader comments.

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