Facsimile reprints of articles previously published between 1950 and 1999.
Topics
Advertising
Advertising :: Economic aspects
Catalogue Data
OBNB ID GBA161752
ISBN 10 1840643846
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1
ISBD
P1053 xxvi, 669 p.
P1042 Includes bibliographical references and index.
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The economics of advertising. ISBN 1840643846. Published by Edward Elgar in 2001. Publication and catalogue information, links to buy online and reader comments.