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Marketing communication : principles and practice

Richard J. Varey

Publication Data

Title Marketing communication : principles and practice
Author Richard J. Varey
Publisher Routledge
Publication date 2002
Publication location London
Language English

Topics

010979208

Catalogue Data

OBNB ID GBA274362
ISBN 10 0415230403
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xxv, 389 p.
P1042 Includes bibliography and index.

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Marketing communication : principles and practice by Richard J. Varey. ISBN 0415230403. Published by Routledge in 2002. Publication and catalogue information, links to buy online and reader comments.

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