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The use of sales promotion competitions in social marketing

Sue Peattie

Publication Data

Title The use of sales promotion competitions in social marketing
Author Sue Peattie
Contributor University of Glamorgan
Publisher University of Glamorgan
Publication date 1997
Publication location Pontypridd
Language English

Topics

Social marketing :: Great Britain

Catalogue Data

OBNB ID GBA277520
ISBN 10 0948634898
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 20 p.
P1042 Includes bibliographical references.

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The use of sales promotion competitions in social marketing by Sue Peattie. ISBN 0948634898. Published by University of Glamorgan in 1997. Publication and catalogue information, links to buy online and reader comments.

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