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Advanced marketing strategy : phenomena, analysis and decisions

Glen L. Urban

Publication Data

Title Advanced marketing strategy : phenomena, analysis and decisions
Author Glen L. Urban
Contributor Steven H. Star
Publisher Prentice-Hall International
Publication date 1991
Language English

Catalogue Data

OBNB ID GB9125647
ISBN 10 0130132934
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1053 xx,563p.

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Advanced marketing strategy : phenomena, analysis and decisions by Glen L. Urban. ISBN 0130132934. Published by Prentice-Hall International in 1991. Publication and catalogue information, links to buy online and reader comments.

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