Marketing communications : contexts, contents and strategies :: Chris Fill :: ISBN 0130102296 :: Prentice Hall Europe 1999 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing communications : contexts, contents and strategies
Author Chris Fill
Publisher Prentice Hall Europe
Publication date 1999
Publication location London
Language English

Descriptive Notes

Previous ed.: 1995.

Topics

Communication in marketing
Marketing channels
011292985

Catalogue Data

OBNB ID GB9901631
ISBN 10 0130102296
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1008>2nd 2nd ed.
P1053 xxiii, 656 p., [8] p. of plates
P1042 Includes bibliographical references and indexes.

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Marketing communications : contexts, contents and strategies by Chris Fill. ISBN 0130102296. Published by Prentice Hall Europe in 1999. Publication and catalogue information, links to buy online and reader comments.