Principles of marketing : [activebook version 2.0] :: Philip Kotler :: ISBN 0130418145 :: Pearson/Prentice Hall 2004 :: OBNB, the Open British National Bibliography

Publication Data

Title Principles of marketing : [activebook version 2.0]
Author Philip Kotler
Contributor Gary Armstrong
Publisher Pearson/Prentice Hall
Publication date 2004
Publication location Upper Saddle River, NJ
Language English

Descriptive Notes

Previous ed.: 2001.

Topics

011294230

Catalogue Data

OBNB ID GBA413786
ISBN 10 0130418145
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>10th 10th ed.
P1053 xxii, 648 p.
P1042 Includes bibliographical references and indexes.

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Principles of marketing : [activebook version 2.0] by Philip Kotler. ISBN 0130418145. Published by Pearson/Prentice Hall in 2004. Publication and catalogue information, links to buy online and reader comments.