Marketing research : an applied orientation :: Naresh K. Malhotra :: ISBN 0130830445 :: Prentice Hall 1999 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing research : an applied orientation
Author Naresh K. Malhotra
Publisher Prentice Hall
Publication date 1999
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

Previous ed.: 1996.

Topics

Marketing research
011295078

Catalogue Data

OBNB ID GB98W2795
ISBN 10 0130830445
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>3rd 3rd ed.
P1053 xxxv, 763, [60] p.
P1042 Includes bibliographical references and index.

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Marketing research : an applied orientation by Naresh K. Malhotra. ISBN 0130830445. Published by Prentice Hall in 1999. Publication and catalogue information, links to buy online and reader comments.