Global marketing :: Warren J. Keegan :: ISBN 0130842680 :: Prentice-Hall 2000 :: OBNB, the Open British National Bibliography

Publication Data

Title Global marketing
Author Warren J. Keegan
Contributor Mark C. Green
Publisher Prentice-Hall
Publication date 2000
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

Previous ed.: Principles of global marketing. 1997.

Topics

Export marketing :: Management
011295137

Catalogue Data

OBNB ID GBA166973
ISBN 10 0130842680
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.848

ISBD

P1008>2nd 2nd ed.
P1053 xxii, 594, [23] p.
P1042 Includes bibliographical references and index.

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Global marketing by Warren J. Keegan. ISBN 0130842680. Published by Prentice-Hall in 2000. Publication and catalogue information, links to buy online and reader comments.