Marketing research : an applied orientation :: Naresh K. Malhotra :: ISBN 0131217291 :: Prentice-Hall International 2004 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing research : an applied orientation
Author Naresh K. Malhotra
Publisher Prentice-Hall International
Publication date 2004
Publication location London
Language English

Descriptive Notes

Disc in pocket attached to front cover.

Topics

Marketing research
011296035

Catalogue Data

OBNB ID GBA350919
ISBN 10 0131217291
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>4th 4th ed.
P1053 xxix, [781] p. [various pagings]
P1042 Includes bibliographical references and index.

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Marketing research : an applied orientation by Naresh K. Malhotra. ISBN 0131217291. Published by Prentice-Hall International in 2004. Publication and catalogue information, links to buy online and reader comments.