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Creative advertising : theory and practice

Sandra E. Moriarty

Publication Data

Title Creative advertising : theory and practice
Author Sandra E. Moriarty
Publisher Prentice-Hall
Publication date 1986
Publication location Englewood Cliffs
Language English

Descriptive Notes

Includes index.

Topics

011296916

Catalogue Data

OBNB ID GB8713199
ISBN 10 0131889478
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1053 ix,372p.

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Creative advertising : theory and practice by Sandra E. Moriarty. ISBN 0131889478. Published by Prentice-Hall in 1986. Publication and catalogue information, links to buy online and reader comments.

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