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Global marketing : a market-responsive approach

Svend Hollensen

Publication Data

Title Global marketing : a market-responsive approach
Author Svend Hollensen
Publisher Prentice Hall
Publication date 1998
Publication location London
Language English

Topics

Marketing
011297885

Catalogue Data

OBNB ID GB9832518
ISBN 10 0132610906
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.848

ISBD

P1053 xxxvi, 604 p., [32] p. of plates
P1042 Includes bibliographical references and index.

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Global marketing : a market-responsive approach by Svend Hollensen. ISBN 0132610906. Published by Prentice Hall in 1998. Publication and catalogue information, links to buy online and reader comments.

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