Advertising : principles & practice :: William Wells :: ISBN 0137833660 :: Prentice-Hall International 1998 :: OBNB, the Open British National Bibliography

Publication Data

Title Advertising : principles & practice
Author William Wells
Contributors John Burnett, Sandra E. Moriarty
Publisher Prentice-Hall International
Publication date 1998
Publication location London
Language English

Descriptive Notes

Previous ed.: 1995.

Topics

011302812

Catalogue Data

OBNB ID GBA054766
ISBN 10 0137833660
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1008>4th 4th ed., International ed.
P1053 xxi, 731 p.
P1042 Includes bibliographical references and index.

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Advertising : principles & practice by William Wells. ISBN 0137833660. Published by Prentice-Hall International in 1998. Publication and catalogue information, links to buy online and reader comments.