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Media research methods : measuring audiences, reactions and impact

Barrie Gunter

Publication Data

Title Media research methods : measuring audiences, reactions and impact
Author Barrie Gunter
Publisher SAGE
Publication date 2000
Publication location London
Language English

Topics

Mass media :: Research
011361051

Catalogue Data

OBNB ID GBA010129
ISBN 10 076195659X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 302.23072

ISBD

P1053 314 p.

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Media research methods : measuring audiences, reactions and impact by Barrie Gunter. ISBN 076195659X. Published by SAGE in 2000. Publication and catalogue information, links to buy online and reader comments.

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