Pharmaceutical marketing : strategy and cases :: Mickey C. Smith :: ISBN 1560241101 :: Pharmaceutical Products Press 1991 :: OBNB, the Open British National Bibliography

Publication Data

Title Pharmaceutical marketing : strategy and cases
Author Mickey C. Smith
Publisher Pharmaceutical Products Press
Publication date 1991
Publication location New York
Language English

Descriptive Notes

Some material adapted from: Principles of pharmaceutical marketing. 3rd ed. 1983.

Topics

Drugs :: Marketing
011371799

Catalogue Data

OBNB ID GB9302542
ISBN 10 1560241101
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 615.10688

ISBD

P1053 x, 424 p.
P1042 Includes bibliographical references and index.

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Pharmaceutical marketing : strategy and cases by Mickey C. Smith. ISBN 1560241101. Published by Pharmaceutical Products Press in 1991. Publication and catalogue information, links to buy online and reader comments.