Audiencemaking : how the media create the audience

Publication Data

• Title Audiencemaking : how the media create the audience
• Contributors James S. Ettema, D. Charles Whitney
• Publisher Sage
• Publication date 1994
• Publication location Thousand Oaks, Ca
• Language English

Topics

• Mass media :: Audiences
• Mass media :: Economic aspects

Audiencemaking : how the media create the audience. ISBN 0803946260. Published by Sage in 1994. Publication and catalogue information, links to buy online and reader comments.