Enlarge

Information-driven marketing decisions : development of strategic information systems

A. Coskun Samli

Publication Data

Title Information-driven marketing decisions : development of strategic information systems
Author A. Coskun Samli
Publisher Quorum
Publication date 1996
Publication location Westport, Conn.
Language English

Topics

Marketing :: Decision making
Marketing :: Data processing
Marketing research
012017409

Catalogue Data

OBNB ID GB9634143
ISBN 10 0899309763
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1053 xx, 196p.
P1042 Includes bibliographical references and index.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Information-driven marketing decisions : development of strategic information systems by A. Coskun Samli. ISBN 0899309763. Published by Quorum in 1996. Publication and catalogue information, links to buy online and reader comments.