Cover image not available

Advertising and the public : this report on a survey of 'Attitudes to advertising' prepared for the I.P.A. by the British Market Research Bureau was presented to the I.P.A. sixth national conference a

John Treasure

Publication Data

Title Advertising and the public : this report on a survey of 'Attitudes to advertising' prepared for the I.P.A. by the British Market Research Bureau was presented to the I.P.A. sixth national conference a
Author John Treasure
Contributor British Market Research Bureau
Publisher Institute of Practitioners in Advertising
Publication date 1970
Publication location London
Language English

Descriptive Notes

Reprinted from 'IPA Forum' 29; January 1970.

Topics

Advertising :: Public opinion

Catalogue Data

OBNB ID GB7021852
ISBN 10 085294005X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1053 13p.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Advertising and the public : this report on a survey of 'Attitudes to advertising' prepared for the I.P.A. by the British Market Research Bureau was presented to the I.P.A. sixth national conference a by John Treasure. ISBN 085294005X. Published by Institute of Practitioners in Advertising in 1970. Publication and catalogue information, links to buy online and reader comments.