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Consumer buying behaviour of, and perceptions towards, retail brand baby products

A. Broadbridge

Publication Data

Title Consumer buying behaviour of, and perceptions towards, retail brand baby products
Author A. Broadbridge
Contributors Henry Morgan, Henry Morgan
Publisher Institute for Retail Studies, University of Stirling
Publication date 2000
Publication location Stirling
Language English

Topics

Infants' supplies :: Northern Ireland :: Purchasing
Brand name products :: Northern Ireland :: Purchasing
Consumer behavior :: Northern Ireland

Catalogue Data

OBNB ID GBA046764
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 20 p.
P1042 Includes bibliographical references.

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Consumer buying behaviour of, and perceptions towards, retail brand baby products by A. Broadbridge. Published by Institute for Retail Studies, University of Stirling in 2000. Publication and catalogue information, links to buy online and reader comments.