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Consumer profiles : an introduction to psychographics

Barrie Gunter

Publication Data

Title Consumer profiles : an introduction to psychographics
Author Barrie Gunter
Contributor Adrian Furnham
Publisher Routledge
Publication date 1992
Language English

Topics

Psychographics
012608842

Catalogue Data

OBNB ID GB9236406
ISBN 10 0415075343
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8342

ISBD

P1053 vii,189p.

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Consumer profiles : an introduction to psychographics by Barrie Gunter. ISBN 0415075343. Published by Routledge in 1992. Publication and catalogue information, links to buy online and reader comments.

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