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International marketing strategy : analysis, development and implementation

Chris Phillips

Publication Data

Title International marketing strategy : analysis, development and implementation
Author Chris Phillips
Contributors Isobel Doole, Robin Lowe
Publisher Routledge
Publication date 1994
Publication location London
Language English

Topics

Export marketing :: Management
012609480

Catalogue Data

OBNB ID GB9481732
ISBN 10 0415089859
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.848

ISBD

P1053 xx,508p.

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International marketing strategy : analysis, development and implementation by Chris Phillips. ISBN 0415089859. Published by Routledge in 1994. Publication and catalogue information, links to buy online and reader comments.

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