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Understanding the older consumer : the grey market

Barrie Gunter

Publication Data

Title Understanding the older consumer : the grey market
Author Barrie Gunter
Publisher Routledge
Publication date 1998
Publication location London
Language English

Descriptive Notes

Bibliography: p146-172. _ Includes index.

Topics

Older consumers
Older consumers :: Psychology
Older consumers :: Attitudes

Catalogue Data

OBNB ID GB98Y0129
ISBN 10 0415186447
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 306.30846

ISBD

P1053 182p.

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Understanding the older consumer : the grey market by Barrie Gunter. ISBN 0415186447. Published by Routledge in 1998. Publication and catalogue information, links to buy online and reader comments.

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