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The codes of advertising : fetishism and the political economy of meaning in the consumer society
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The codes of advertising : fetishism and the political economy of meaning in the consumer society

Sut Jhally

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Originally published: London : Pinter, 1987.
Bibliography: p206-221. _ Includes index.

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The codes of advertising : fetishism and the political economy of meaning in the consumer society by Sut Jhally. ISBN 0312002114. Published by Routledge in 1990. Publication and catalogue information, links to buy online and reader comments.

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