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Marketing straight to the heart

Barry Feig

Publication Data

Title Marketing straight to the heart
Author Barry Feig
Publisher AMACOM
Publication date 1997
Publication location New York
Language English

Descriptive Notes

Includes index.

Topics

Brand choice
Motivation research (Marketing)
012668122

Catalogue Data

OBNB ID GB9844684
ISBN 10 0814403557
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xi, 210 p.

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Marketing straight to the heart by Barry Feig. ISBN 0814403557. Published by AMACOM in 1997. Publication and catalogue information, links to buy online and reader comments.

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