Rethinking marketing : developing a new understanding of markets :: Håkan Håkansson :: ISBN 0470021470 :: Wiley 2004 :: OBNB, the Open British National Bibliography

Publication Data

Title Rethinking marketing : developing a new understanding of markets
Author Håkan Håkansson
Contributors Debbie Harrison, Alexandra Waluszewski
Publisher Wiley
Publication date 2004
Publication location Chichester
Language English

Descriptive Notes

"This book is the result of a seminar that was held in May 2003 in Oslo"._Preface.

Topics

012879611

Catalogue Data

OBNB ID GBA4X1423
ISBN 10 0470021470
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xi, 281 p.
P1042 Includes bibliographical references and index.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Rethinking marketing : developing a new understanding of markets by Håkan Håkansson. ISBN 0470021470. Published by Wiley in 2004. Publication and catalogue information, links to buy online and reader comments.