The context: 1965 to 1990, Five discoveries at Shell
Introduction to scenario-based planning
Three competing paradigms in strategic management
The principles of scenario-based planning: Strategising
The business idea of an organisation
The uncertain environment
Scenario analysis
Scenarios and the strategic conversation
The practice of scenario-based planning: The practitioner's art
Articulation of the business idea
Competitive positioning
Scenario development
Option planning
Institutionalising scenario-based planning: The management of change
Planning process
Guiding the strategic conversation
Conclusion.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
Scenarios : the art of strategic conversation by Kees Van der Heijden. ISBN 0470023686. Published by Wiley in 2005. Publication and catalogue information, links to buy online and reader comments.
