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Strategic copywriting : how to create effective advertising

Edd Applegate

Publication Data

Title Strategic copywriting : how to create effective advertising
Author Edd Applegate
Publisher Rowman & Littlefield
Publication date 2005
Publication location Lanham, Md.
Language English

Topics

Advertising copy
013007333

Catalogue Data

OBNB ID GBA471984
ISBN 10 074253068X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1053 xx, 253 p.
P1042 Includes bibliographical references (p. [237]-242) and index.

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Strategic copywriting : how to create effective advertising by Edd Applegate. ISBN 074253068X. Published by Rowman & Littlefield in 2005. Publication and catalogue information, links to buy online and reader comments.

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