Previous ed.: Foster City, Calif. : IDG Books, 2000.
Includes index.
Topics
Marketing
Marketing :: Management
Catalogue Data
OBNB ID GBA473496
ISBN 10 0764559990
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8
ISBD
P1008>2nd 2nd ed.
P1053 xx, 355 p.
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Marketing kit for dummies by Alexander Hiam. ISBN 0764559990. Published by Wiley in 2005. Publication and catalogue information, links to buy online and reader comments.