Global marketing :: Warren J. Keegan :: ISBN 0131968548 :: Pearson/Prentice Hall 2005 :: OBNB, the Open British National Bibliography

Publication Data

Title Global marketing
Author Warren J. Keegan
Contributor Mark C. Green
Publisher Pearson/Prentice Hall
Publication date 2005
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

"International edition"--Cover.
Previous ed.: 2003.

Topics

013032923

Catalogue Data

OBNB ID GBA479716
ISBN 10 0131968548
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1008>4th 4th ed.
P1053 xx, 636 p.
P1042 Includes bibliographical references and indexes.

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Global marketing by Warren J. Keegan. ISBN 0131968548. Published by Pearson/Prentice Hall in 2005. Publication and catalogue information, links to buy online and reader comments.