The challenge of new businesses
Beating the odds
The difficulties of building new legs
When low growth is better than gambling
The new business traffic lights
Diversification
Searching for new businesses
Is there a role for corporate venturing?
Positioning and supporting a new business
An age of realism.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
The growth gamble : when leaders should bet big on new businesses and how to avoid expensive failures by Andrew Campbell. ISBN 1904838049. Published by Nicholas Brealey in 2005. Publication and catalogue information, links to buy online and reader comments.
