Business to business market research : understanding and measuring business markets :: Ruth McNeil :: ISBN 0749443642 :: Kogan Page 2005 :: OBNB, the Open British National Bibliography

Publication Data

Title Business to business market research : understanding and measuring business markets
Author Ruth McNeil
Contributor Market Research Society
Publisher Kogan Page
Publication date 2005
Publication location London
Language English

Descriptive Notes

Published in association with the Market Research Society.

Topics

Industrial marketing :: Research

Catalogue Data

OBNB ID GBA518762
ISBN 10 0749443642
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 x, 310 p.
P1042 Includes bibliographical references (p. 299-301) and index.

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Business to business market research : understanding and measuring business markets by Ruth McNeil. ISBN 0749443642. Published by Kogan Page in 2005. Publication and catalogue information, links to buy online and reader comments.