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Researching customer satisfaction & loyalty : how to find out what people really think

Paul Szwarc

Publication Data

Title Researching customer satisfaction & loyalty : how to find out what people really think
Author Paul Szwarc
Contributor Market Research Society
Publisher Kogan Page
Publication date 2005
Publication location London
Language English

Topics

Customer loyalty
Consumer satisfaction

Catalogue Data

OBNB ID GBA529182
ISBN 10 0749443367
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8343

ISBD

P1053 xiv, 258 p.

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Researching customer satisfaction & loyalty : how to find out what people really think by Paul Szwarc. ISBN 0749443367. Published by Kogan Page in 2005. Publication and catalogue information, links to buy online and reader comments.

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