Managing in the global economy : an introduction
Challenges and prospects of globalization
Economic foundations of global business
National trade policy and competitive advantage
Legal and political foundations of global business
Economic integration and regional trading blocs
Cultural foundations of global business
Assessing cultural differences
Organizing for global business
Developing global business strategies
Building global strategic alliances
Strategies for international negotiation
Staffing global operations
Managing a competitive global workforce
Managing total quality and employee involvement
Managing multicultural teams
Managing in the global economy : a field project.
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Managing in the global economy by Richard M. Steers. ISBN 0765615517. Published by M.E. Sharpe in 2006. Publication and catalogue information, links to buy online and reader comments.
