Marketing research : an applied approach :: Naresh K. Malhotra :: ISBN 0273695304 :: Financial Times Prentice Hall 2005 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing research : an applied approach
Author Naresh K. Malhotra
Contributor David F. Birks
Publisher Financial Times Prentice Hall
Publication date 2005
Publication location Harlow
Language English

Descriptive Notes

Previous ed.: 2000.

Topics

Marketing research
013199974

Catalogue Data

OBNB ID GBA541830
ISBN 10 0273695304
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>Rev. Rev. 2nd European ed.
P1053 xxiii, 753 p.
P1042 Includes bibliographical references and index.

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Marketing research : an applied approach by Naresh K. Malhotra. ISBN 0273695304. Published by Financial Times Prentice Hall in 2005. Publication and catalogue information, links to buy online and reader comments.