Hispanic marketing : a cultural perspective :: Felipe Korzenny :: ISBN 9780750679039 :: Elsevier/Butterworth-Heinemann 2005 :: OBNB, the Open British National Bibliography

Publication Data

Title Hispanic marketing : a cultural perspective
Author Felipe Korzenny
Contributor Betty Ann Korzenny
Publisher Elsevier/Butterworth-Heinemann
Publication date 2005
Publication location Oxford
Language English

Topics

Hispanic American consumers
Consumer behavior :: United States
013283501

Catalogue Data

OBNB ID GBA573823
ISBN 10 0750679034
ISBN 13 9780750679039
Type BibliographicResource, Book
Dewey Classification 658.8008968073

ISBD

P1053 xxiv, 328 p.
P1042 Includes bibliographical references and index.

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Hispanic marketing : a cultural perspective by Felipe Korzenny. ISBN 9780750679039. Published by Elsevier/Butterworth-Heinemann in 2005. Publication and catalogue information, links to buy online and reader comments.