The invisible grail : how brands can be used to engage with audiences :: John Simmons :: ISBN 9789812618320 :: Cyan 2006 :: OBNB, the Open British National Bibliography

Publication Data

Title The invisible grail : how brands can be used to engage with audiences
Author John Simmons
Publisher Cyan
Publication date 2006
Publication location London
Language English

Descriptive Notes

Previous ed.: London : Texere, 2003.

Topics

Brand name products
013327172

Catalogue Data

OBNB ID GBA593412
ISBN 10 9812618325
ISBN 13 9789812618320
Type BibliographicResource, Book
Dewey Classification 658.8343

ISBD

P1008>New New ed.
P1053 xiv, 223 p.
P1042 Includes bibliographical references and index.

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The invisible grail : how brands can be used to engage with audiences by John Simmons. ISBN 9789812618320. Published by Cyan in 2006. Publication and catalogue information, links to buy online and reader comments.