Advertising : principles & practice :: William Wells :: ISBN 0131465600 :: Pearson/Prentice Hall 2006 :: OBNB, the Open British National Bibliography

Publication Data

Title Advertising : principles & practice
Alternative Title Advertising : principles and practice
Author William Wells
Contributors John Burnett, Sandra E. Moriarty
Publisher Pearson/Prentice Hall
Publication date 2006
Publication location Upper Saddle River, N.J.
Language English

Topics

013351901

Catalogue Data

OBNB ID GBA618470
ISBN 10 0131465600
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1008>7th 7th ed.
P1053 xxxi, 592 p.
P1042 Includes bibliographical references (p. 575-580) and index.

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Advertising : principles & practice by William Wells. ISBN 0131465600. Published by Pearson/Prentice Hall in 2006. Publication and catalogue information, links to buy online and reader comments.