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Management and creativity : from creative industries to creative management
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Management and creativity : from creative industries to creative management

Chris Bilton

Publication Data

Contents

Defining creativity
From individuals to processes : creative teams and innovation
Creative systems : implications for management and policy in the creative industries
Managing creative work through release and control : the myth of the self-motivated creative worker
Seeing the pattern : strategy, leadership and adhocracy
Business development and organisational change
From creative marketing to creative consumption
The politics of creativity.

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Catalogue Data

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Management and creativity : from creative industries to creative management by Chris Bilton. ISBN 9781405119962. Published by Blackwell in 2007. Publication and catalogue information, links to buy online and reader comments.

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